Tag Archives: California

Day Tripping to Mammoth with PacSun


As we head straight into warm weather in true California fashion, sometimes it’s nice to take a break from the 300-plus annual days of sweet sunshine. Not that we’re complaining, but the Tavik team also likes a little powder play to accompany our “Golden State of Mind”.

Speaking of which, we headed up to Mammoth recently with the PacSun crew for a day of adventure. You know, the usual shits and giggles, beer drinking, out of bounds trekking, and of course some much deserved shreds. We are always in awe that so much winter wonderland can be housed within our sun drenched state.

Take a look.

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Festival Survival Kit: The Best in Men’s Music Wear


With festival season in full swing and the weather hotting up, it’s time to start thinking about your survival kit.  How many countless shows are spent focused not only on the music, but rather on the crushing hangover, bloodsucking mosquitoes, burning sun, or the simple fact that you forgot a lighter…When really, shouldn’t all the emphasis be spent on the amazing outfit you have chosen to parade around in?  And for this reason, Swell has put together your check list of essential apparel items to help you on your festival journey.

Featuring slam dunk TAVIK pieces like the TRAVEL Tank, PALMY  Boardie, and MANGO Short, Swell has included everything you need to keep the party going even when you’re in the third row and your parking lot burrito has gone south. Whether it’s for your annual trip to the Telluride Bluegrass Festival, partying your face off at Coachella or getting weird at Bonnaroo, we’ve got you covered.

So for all you day trippers and happy campers, fashion essentials is what we do.  So go ahead, finally focus on the music and leave the preparation to us.

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Tavik Expands and Hires


IRVINE, CA – June 18, 2013 - TAVIK®, an original lifestyle brand that produces premium collections for active individuals engaged in the modern beach and music culture, has grown exponentially in 2013 with the addition of 12 international distributors, two new North American sales agencies, and eight new internal hires.  TAVIK’s internal hires include product managers, fit technicians, men and women’s apparel/graphic designers, in-house sales support and marketing personnel.

We are excited about our expansion and so are our friends at:

Shop-Eat-Surf

Apparel News

Business Transworld

OC Business Journal 

(more…)

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Baja Surf Adventures w/ Sean Herman and Friends


Check out Tavik surfer Sean Herman in Issue #6 of Nate Harrington’s online mag, “SBN.”  Sean and 5 of his amigos venture deep into Southern Baja where they encouter surf, snakes and other surprises.  This is a great read with tons of photos so keep clicking through to the end!

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